HERE'S SOME ADDITIONAL FACTS:
There's the ever-expanding global demand for The Best web-addresses and a very limited supply of them - simply stated, it's called Supply and Demand.
This address is Supreme because it includes the web address extension (.st) to complete the spelling of the entire address making it impossible for any other web address extension (.com, .net .org etc.) to ever match or surpass this one.
Any due diligence proves that today, the first web-addresses to be sold out whenever a new extension is created are the ones where the extension is included to complete the spelling of any dictionary word.
EVERY INDUSTRY is competing for what this address simply says. All sports teams, academic institutions and businesses strive for and compete intensely to claim this honor. The Oscar’s, for example, awards The Best Actor, The Best Movie, etc.
Our parents taught us to “Never settle for anything less than The Best!”
Donald Trump says “You’ll never run out of customers as long as you’re selling The Best.”
Every city newspaper, large and small, publishes an annual section called The Best of the City.
Employees seek The Best companies to work for
Employers seek The Best employees
Awards Always Go To The Best
Whenever people come into money, the first thing they seek are The Best ideas. They search for The Best education for their kids, The Best medical care and The Best security and protection for our family, homes and investments.